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7 minutes ago, ThomasNicole said:

And who the hell is saying Apple paying for it change the fact that it didn’t break even? You’re chasing ghosts here.

 

Again, we said it doesn’t matter for Apple, you know, the one who paid for it. Involving Paramount dropping it in the conversation is truly irrelevant, they drop out because they prioritize the box office they knew the movie wouldn’t get, while Apple accept it because they want credibility and doesn’t care about box office profits.
 

You’re basically agreeing at this point that the box office doesn’t matter for the company who paid for it so why you keep saying you won’t accept narratives that change the fact that it didn’t make a profit when no one is arguing about this? Saying it doesn’t matter is not the same of saying it’s a huge success.

Isn’t there is a denier here who claim KoTFM isn’t flop just because the way Apple wish to gain from the deal? There is a big different between “hey this movie is a flop but Apple is fine with this” and “this movie isn’t flop because Apple is fine with this”

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4 hours ago, AniNate said:

Not sure how normal this is but this seems like a hella impressive holiday bump internationally

 

 

It did open in India this weekend but still, they're not typically a significant Hollywood market

 

Australia was also new this weekend, but this is still an excellent bump.

 

Quote

Illumination/Universal’s Migration winged its way to a 70% jump overseas amid the holidays, and crossed $100M worldwide. It added $17.1M in 68 offshore markets this weekend for an international total of $46.5M as staggered rollout continues. The global cume is now $100.8M.

 

Australia was a new play with $2.9M, since beginning release on December 26th’s Boxing Day holiday. 

France was up 116% this session while Germany doubled last weekend’s result. Italy increased 86% and Spain was up 38%. Denmark (+208%) and Netherlands (+130%) also saw mega upticks. The Top 5 markets to date are Germany ($6.8M), Mexico ($5.4M), France ($6.6M), Italy ($2.9M) and Spain ($2M). 

 

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1 hour ago, Napoleon said:

We DC fans should be allowed to call Aquaman 2 a hit because it’s doing twice as much as people thought it would do. If profitability is what matters than we need to have a conversation about BVS being considered a failure. You can’t have it both ways. 

 

Well that's a tricky thing...  I don't want to relitigate BvS of all movies but if you judge it by pure box office results, it made them money, it probably made them a lot of money. 

 

But it didn't make them what they WANTED and then they continued to mess around with the formula and etc... and the rest is history..

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In this new world of hybrid theatrical & streaming productions, I don’t think it’s “fair” to directly compare them to pure theatrical releases, because what the approved budget is “buying” is not the same

 

Disney invested $200M (whatever) on Marvels, expecting to turn a profit from theatrical release, and (very much) did not: that’s a loss

 

Apple invested $200M for KotFM, partly for theatrical return, but also to “buy” prestige and (eventually) new subscribers, in the same way Netflix does with (nearly) every production that has no theatrical return, or Disney+ did with say Secret Wars. Marvels (or take your pick of bombs this year) and KotFM are not directly comparable by traditional budget/P&A/gross calculations 

 

With that said, I don’t know what Apple’s internal goals were (or even if they could tell you precisely), but if one were to cut that KotFM budget in half - $100M invested for theatrical return, and another $100M for “branding” - before making said calculations, it would still come up short, and be a “flop”. Just not a flop in the same way Marvels et all were this year 

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1 hour ago, KP1025 said:

 

Australia was also new this weekend, but this is still an excellent bump.

 

 

 

Digging through BORreport's archive, Puss was apparently at 50.8m worldwide last weekend the prior year and then 129.6m the next week, while Migration went from 34.3m to 100.8m. So Migration had a 194% jump compared to Puss' 155% and went from 67.5% of Puss' running total to 77.8%.

 

Those Europe jumps are insane, I know the weekend dates might be skewing things but Puss didn't have jumps like that. Guess everyone indulging their dreams of migrating to Mallorca this week.

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38 minutes ago, cannastop said:

I wouldn't count on the spigot of money from Apple to continue forever.

I wouldn't think so either, but man, those market cap and cash on hand numbers are crazy. Just hoping they keep seeing some value in theatrical distribution for the long haul.

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