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Shawn Robbins

Weekend Discussion: IM3 @ 175.3m wknd est

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So how much of the increase is going to be as a result of 3D surcharges?

 

In the long run, it looks like it will increase over IM2, but in large part as a result of 3D prices driving up the gross.

 

 

I'd say that was always the sole purpose of the 3D.

 

Thank god THG franchise has morals.

 

Yeah, I'm going there.

 

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TA - $18.7m

TDKR - $30m

 

Both were actual midnight releases though. IM3 had a lot more showtimes available at a more reasonable hour. A lot of working adults couldn't go to the Avengers at midnight but they could certainly go to IM3 at 9 PM.

So midnights aren't really midnights anymore. More like Thursday evenings. Is that what you're saying?

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Here in the noon showing......first of the day. Half full. Really huge for first show. This is for Lordmandeep and Fish....im at Sq1 Cineplex.

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While we're waiting for more numbers....this could be looking at an OS weekend on par, or even bigger than last week, which'd mean around 500m already internationally. Mind-boggling!

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So its Friday number is going to be all of Friday AND the Thursday late night showings?!

 

Yes, that is how everyone in Hollywood has been doing it since Aurora. Doesn't seem right that IM1, AWE, MR, and others had previews carved out but everything since 7/20/2012 gets lumped in with Friday.

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well following this thread is the next best thing to actually seeing the film ughhhhh ...

its seeming more and more likely i'll have to wait till saturday to see it and its killing me  but i'm starting to resign myself to the fact, no point in getting worked up over it!

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While we're waiting for more numbers....this could be looking at an OS weekend on par, or even bigger than last week, which'd mean around 500m already internationally. Mind-boggling!

 

You sound very surprised. What did you expect for the os gross?

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Yes, that is how everyone in Hollywood has been doing it since Aurora. Doesn't seem right that IM1, AWE, MR, and others had previews carved out but everything since 7/20/2012 gets lumped in with Friday.

 

Really frustrating. Wow. 

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Yes, that is how everyone in Hollywood has been doing it since Aurora. Doesn't seem right that IM1, AWE, MR, and others had previews carved out but everything since 7/20/2012 gets lumped in with Friday.

 

Wait this new trend is related to AURORA??? God this country has become a bunch of pussies. If somebody wants to shoot up a movie premiere there's nothing stopping them doing at 9pm versus 12am.

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