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STEPHEN KING'S IT WEEKEND THREAD | 117.15 Mill!....NO SPOILERS..NOT EVEN IN TAGS!

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3 minutes ago, BoxOfficeZ said:

So 

51

45.6

26.2

122.8

 

Crazy number regardless. 

needs only ~2.4x to beat Sixth Sense.

Sixth Sense has kept the record for 18 years. 

 

Before it dropped below 1m for the 1st time in the 18th weekend, check out how many 20%+ drops it had for the 1st 17 weekends [have them in bold]:

 

Date(click to view chart) Rank WeekendGross %Change Theaters Change / Avg. Gross-to-Date Week#
Aug 6–8 1 $26,681,262 - 2,161 - $12,346 $26,681,262 1
Aug 13–15 1 $25,764,991 -3.4% 2,395 +234 $10,757 $69,661,654 2
Aug 20–22 1 $23,950,008 -7.0% 2,688 +293 $8,909 $107,506,281 3
Aug 27–29 1 $20,099,149 -16.1% 2,763 +75 $7,274 $138,853,903 4
Sep 3–5 1 $22,896,967 +13.9% 2,775 +12 $8,251 $176,245,282 5
Sep 3–6 1 $29,271,146 +45.6% 2,775 +12 $10,548 $176,245,282 5
Sep 10–12 2 $16,511,464 -27.9% 2,782 +7 $5,935 $197,665,281 6
Sep 17–19 3 $11,207,422 -32.1% 2,788 +6 $4,019 $213,275,834 7
Sep 24–26 3 $8,435,193 -24.7% 2,791 +3 $3,022 $225,042,276 8
Oct 1–3 5 $7,025,098 -16.7% 2,821 +30 $2,490 $234,547,781 9
Oct 8–10 6 $6,123,967 -12.8% 2,784 -37 $2,199 $242,710,195 10
Oct 15–17 8 $5,160,171 -15.7% 2,682 -102 $1,924 $249,858,389 11
Oct 22–24 10 $4,057,846 -21.4% 2,191 -491 $1,852 $255,501,006 12
Oct 29–31 8 $3,200,961 -21.1% 2,051 -140 $1,560 $259,835,832 13
Nov 5–7 8 $3,131,538 -2.2% 1,802 -249 $1,737 $264,042,695 14
Nov 12–14 10 $2,562,649 -18.2% 1,418 -384 $1,807 $267,741,966 15
Nov 19–21 11 $1,615,192 -37.0% 1,219 -199 $1,325 $269,975,523 16
Nov 26–28 12 $1,542,524 -4.5% 1,017 -202 $1,516 $272,318,916 17

 

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43 minutes ago, Mulder said:

If I had to guess, it's from Irma.

Obviously, but they still over did it with -55%, especially as an opener, and one which surprised on Saturday posting 45m+ with a +22% hold from true Friday.

Rival studios, analyists like Giesh, Deadline knew they had overdone it very soon.

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46 minutes ago, a2knet said:

Obviously, but they still over did it with -55%, especially as an opener, and one which surprised on Saturday posting 45m+ with a +22% hold from true Friday.

Rival studios, analyists like Giesh, Deadline knew they had overdone it very soon.

They already tend to lowball blockbusters. WW's first three Sunday drops were all underpredicted. Irma simply widened the range.

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1 hour ago, Brainbug said:

Does this mean we could see better weekday holds %-wise than usual for September?

Depends on how long it takes Florida and Houston to get back up and running at full capacity. I'm guessing it'll be pretty gradual so we won't notice anything in particular

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