4th of July Weekend | Tiktok propels Minions 2 to 108.5 3-Day OW | TGM 25.5, Elvis 19, JWD 15.6, Black Phone 12.3 | Independence Day Weekend Sale!

[Borobudur]

31 minutes ago, BestPicturePlutoNash said:

Those are pretty weak Monday numbers and way under the estimate 

No wonder no early number today, too weak to bear.   

[efialtes76]

Elvis-$4.25M

[filmlover]

54 minutes ago, M37 said:

Diminished holiday BO effect continues (and possibly people avoiding crowds after the incident in Highland Park yesterday morning)

Possibly but we also probably shouldn't underestimate that for a lot of people, this was the first 4th of July without any public mask requirements/social distancing/crowd concerns due to COVID in three years.

[M37]

10 minutes ago, filmlover said:

Possibly but we also probably shouldn't underestimate that for a lot of people, this was the first 4th of July without any public mask requirements/social distancing/crowd concerns due to COVID in three years.

That’s what I mean by diminished holiday effect: people are enjoying the renewed opportunity to engage in social events around holidays, movies get pushed down the list 

[filmlover]

Also this whole thread detailing the Minions phenomenon and how it came to be is...truly quite something. Especially the reports and photos of people bringing bananas into the theaters. Is it because the Minions like bananas? What was the last movie to inspire such Rocky Horror-style audience participation insanity? 

 

 

$202,000,000

8,200,000,000 views on TikTok

Minions: The Rise of Gru has taken over the box office by taking over social media

Here's the fascinating (and hilarious) story of how it happened: pic.twitter.com/UhkGS7a1fe

— Tommy Clark 🐳 (@tclarkmedia) July 5, 2022

[Issac Newton]

Elvis grossed an estimated $4.26M on Monday (from 3,932 locations). Updated 4-day weekend estimate is $22.71M. Estimated total domestic gross through Monday stands at $71.03M.#ElvisMovie #BoxOffice @warnerbros @ElvisMovie

— BoxOfficeReport.com (@BORReport) July 5, 2022

[Grebacio]

41 minutes ago, filmlover said:

 What was the last movie to inspire such Rocky Horror-style audience participation insanity? 

 

 

 

The Room

[Cap]

 

 

 

[Jiffy]

Gotta have rain on 4th of July to truly benefit.

[titanic2187]

Massive overestimation even for TGM

 

[titanic2187]

Overestimation everywhere on ID. At this rate, cinema may need to have discount price on holiday to lure people. 

 

 

 

[CaptNathanBrittles]

TOP GUN: MAVERICK HIGHWAY TO $700M DAY 39

 

BLACK PANTHER: $62.4m ahead

TOP GUN 2 GAIN: +$4.5m

 

CURRENT SEA LEVEL: $637.6m

LOCK ON BOGEY: $805.2m

AVERAGE (LAST 12 DAYS): $680.9m (+1.68% YD )

[Krissykins]

Minions down over $4m on estimates. 
 

Still a great opening but I wonder if this TikTok trend inflated things and it’s going to have a heavy drop this weekend for an animated film. 

[poweranimals]

Is Tuesday considering a holiday too or something?

[IronJimbo]

Do NOT let the suits back at the film studios see this Tik Tok trend, they'll start trying to manufacture cringe "social media takeovers"

[cannastop]

12 minutes ago, Krissykins said:

Minions down over $4m on estimates. 
 

Still a great opening but I wonder if this TikTok trend inflated things and it’s going to have a heavy drop this weekend for an animated film. 

nothing's shocking anymore.

[narniadis]

13 minutes ago, Krissykins said:

Minions down over $4m on estimates. 
 

Still a great opening but I wonder if this TikTok trend inflated things and it’s going to have a heavy drop this weekend for an animated film. 

I mean, it only feels worse due to the size, but nothing was on point yesterday. And if 2015 was an indication, a massive for animated drop isnt a question, its more of a how much.

[Deep Wang]

8 minutes ago, IronJimbo said:

Do NOT let the suits back at the film studios see this Tik Tok trend, they'll start trying to manufacture cringe "social media takeovers"

 

Not every film can get episodes of Bones dedicated to them okay?

[BestPicturePlutoNash]

Theaters here didn’t have late showings yesterday. Many movies stopped at 6ish

[efialtes76]

1 hour ago, Krissykins said:

Minions down over $4m on estimates. 
 

Still a great opening but I wonder if this TikTok trend inflated things and it’s going to have a heavy drop this weekend for an animated film. 

The first movie dropped 57.4% against Ant-Man($57M OW).

Minions 2 will drop 60%+.

Edited July 5, 2022 by efialtes76