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Weekend Estimates (Page 13): Jungle Book 42.4M | Keanu and Huntsman 9.4M | Mother's Day 8.3M | Barbershop 6.1M | Ratchet 4.8M | CIVIL WAR OS OW 200.2M!!!! (Page 14)

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13 minutes ago, grey ghost said:

Looks like Keanu will be another Entourage (10 m OW) instead of another A Million Ways to Die in the West (16 m OW).

 

Which put's it at 25-35 m DOM.

 

Was it worth the studio's time?

Apparently the budget is only 15m. So I would say yes. It's not gonna be a big money maker, but it's not like it's some huge write-off either.

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5 Ways That 'Eye in the Sky' Topped the 2016 Specialty Box Office

How Bleecker Street broke out the indie drone warfare thriller beyond the arthouse. Helen Mirren helped.

 

1. Sell Helen Mirren
    
Few actors really can do much more than get a film initial attention, even in the specialized world. Mirren is one of several British actors (also Maggie Smith and Judi Dench) and of course Meryl Streep who immediately lend status to a title. In the decade since her Oscar win for "The Queen," Mirren has played a series of smart, tough-minded and versatile characters with an energy that belies her age and in some cases gender: "Red," "The Debt," "The Hundred-Foot Journey," "The Woman in Gold," "Hitchcock," and "Trumbo." Not all were successes ("Hitchcock" disappointed), but they made her ideal for the role of the woman in charge of a British military intelligence unit targeting Somali terrorists planning new attacks in Kenya.

http://www.indiewire.com/article/eye-in-the-sky-2016-specialty-box-office-helen-mirren-alan-rickman-aaron-paul-bleecker-street-20160428

 

Poor Jennifer Aniston and Julia Roberts. 

 

 

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30 minutes ago, grey ghost said:

Looks like Keanu will be another Entourage (10 m OW) instead of another A Million Ways to Die in the West (16 m OW).

 

Which put's it at 25-35 m DOM.

 

Was it worth the studio's time?

The budget was only $15M so yes, especially when this is the kind of movie that will find an audience on the home front. This isn't another Entourage situation where they obviously overvalued a niche product.

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Deadline

http://deadline.com/2016/04/keanu-the-jungle-book-mothers-day-weekend-box-office-1201746538/

Keanu and MD 3.5-4M Friday

7% RT should reduce MD Fri multi

TJB 35-36m they are off again there

 

Open Road’s Mother’s Day and Warner Bros./New Line’s Keanu are currently estimated to make $3.5M-$4M each today, however analysts are giving the lead to the older female skewing Mother’s Day with $11M compared to Jordan Peele and Keegan-Michael Key’s Keanu which is looking at $10M. I would have put my money on Keanu breaking out given the duo’s cult fan base. It’s an R-rated comedy, and that under 25 crowd comes out during the late night. Particularly on a weekend, with only 2% of schools out right now, we’re not apt to see any action on Keanu from matinees.

Universal’s Huntsman: Winter’s War is set to decline 55% to 60% in its second weekend for $7.8M-$8.7M bringing its 10-day run at the high end to $33.3M.  Gramercy/Focus’ Ratchet & Clank will go clunk with an estimated $6M-$7M. More updates late tonight.

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I know Keanu isn't a TV adaptation, but it made me curious to know how many "movie of the show"'s have grossed more than 100 million.

 

I found the answer is only 6 (Star Trek IV, Wayne's World, Rugrats Movie, Simpsons Movie, Sex and the City, and Sponge out of Water).

 

Just proves that the audience for TV and movies are almost completely different.

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4 minutes ago, department store basement said:

 

Just proves that the audience for TV and movies are almost completely different.

 

No it doesn't.  It just proves it's difficult to convince audiences to pay to see a movie off a property they can see for free at home.  There isn't a large segment of the povulation that only sees movies or vice versa.

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1 minute ago, department store basement said:

 

That makes Sponge Out of Water's number all the more baffling.

 

Did that many people want to pay for a film based on a TV show that's played constantly?

 

Well, Sponge Out Of Water's marketing exploded in the month/weeks leading up to it, and SpongeBob is a full blown pop culture icon nowadays (much more so than he was when his 1st movie came out in 2005... Jesus, it's been that long now?!!!). Plus, zero competition during when it came out (I think).

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3 minutes ago, department store basement said:

 

That makes Sponge Out of Water's number all the more baffling.

 

Did that many people want to pay for a film based on a TV show that's played constantly?

 

Apparently so. I'm guessing the live action hook was what got them. 

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Keanu will be a modest success. Considering that it doesn't have a big budget, or big actors. Key & Peele was one of Comedy Central's popular live-action shows besides The Daily Show(prefer John Stewart over that prick Trevor Noah), and Stephen Colbert(before he went to David Letterman's old spot). Just like other Comedy Centeal alum just Trey Parker & Matt Stone have their biggest hit of the bunch with South Park:Bigger, Longer, & Uncut which made $52 million back in the summer of 1999.

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2 hours ago, La Binoche said:

5 Ways That 'Eye in the Sky' Topped the 2016 Specialty Box Office

How Bleecker Street broke out the indie drone warfare thriller beyond the arthouse. Helen Mirren helped.

 

1. Sell Helen Mirren
    
Few actors really can do much more than get a film initial attention, even in the specialized world. Mirren is one of several British actors (also Maggie Smith and Judi Dench) and of course Meryl Streep who immediately lend status to a title. In the decade since her Oscar win for "The Queen," Mirren has played a series of smart, tough-minded and versatile characters with an energy that belies her age and in some cases gender: "Red," "The Debt," "The Hundred-Foot Journey," "The Woman in Gold," "Hitchcock," and "Trumbo." Not all were successes ("Hitchcock" disappointed), but they made her ideal for the role of the woman in charge of a British military intelligence unit targeting Somali terrorists planning new attacks in Kenya.

http://www.indiewire.com/article/eye-in-the-sky-2016-specialty-box-office-helen-mirren-alan-rickman-aaron-paul-bleecker-street-20160428

 

Poor Jennifer Aniston and Julia Roberts. 

 

 

What? Helen Mirren was not in TRUMBO.

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I'm wondering what the release and expansion strategy was for Midnight Special? WB didn't even try to market the movie, almost dumped it into limited release a week before BvS when all their marketing was focused on BvS, didn't expand it wide and didn't support it with any additional marketing for the expansion. For a movie that is pretty well reviewed and has recognizable faces in the cast, this was an all around weird decision. Nichols' Mud never hit 1000 theaters either but ended with 20M+ at the box office, Midnight Special will end with less than 4M.

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