The Box Office Buzz and Tracking Thread: Electric Boogaloo

[Porthos]

While trying to get a new feature from Fandango to work for me, stumbled upon this:

 

https://www.fandango.com/eternals-fan-event-2021-225963/movie-overview

 

 

Been checking Century Arden off and on before this to see if they had anything and came up empty, but looks like there is some sort of ONFE for Eternals out there.  No idea if it's already on sale and just extremely limited or if it'll go on sale soon-ish.

 

Gonna check into this now and dig a little deeper now that I know there is something out there.

 

EDIT::::
 

Looks like maybe this is only at the El Capitan Theatre?  

 

Lame.

 

Never mind then.

Edited October 23, 2021 by Porthos

[Old Spice]

Perfect storm today in Salt Lake as a cold rain fell most of the afternoon and rather than staying at home streaming, folks flocked to the theater. Here's the Dune matinee count at the Sugarhouse Cinemark.

 

11:50 AM 82/106

12:50 53/62

3:25 108/110

4:25 59/63

 

Total 302/341 88.6%

That's over twice what yesterday did. 

 

Evening counts (6 showings) will be flat to slightly up as last night averaged 90% and tonight will too even with one additional screen adding 8% capacity.

 

No matter how you slice it, today was HUGE. 

 

 

 

 

 

 

 

 

[Tinalera]

Ill post numbers tomorrow, but Eternals up here for Toronto continues to show solid sales for a Thursday preview just under two weeks away.  

[Menor the Destroyer]

Dune in my last run was at 133758/565547, $1556261, based on yesterday should finish at 1.7ish million. Yesterday final was 1.5 million. With the MTC2 ratio increasing on Sat, thinking 10% bump. 

[XXR vs XXR]

44 minutes ago, Menor said:

Dune in my last run was at 133758/565547, $1556261, based on yesterday should finish at 1.7ish million. Yesterday final was 1.5 million. With the MTC2 ratio increasing on Sat, thinking 10% bump. 

 

If that's the case, it'll bring the opening weekend right around $39M. 

[Eric Duncan]

On 10/22/2021 at 10:59 PM, Eric Atreides said:

Eternals Greater Philadelphia Area Seat Report T-13 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	59	1648	11921	13.82%

 

Total Seats Sold Today: 72

 

Comp

0.861x of Black Widow T-13 (11.36M)

1.751x of Shang-Chi T-13 (15.41M)

 

Huh. Guess yesterday was a fluke. That's cool I guess.

Eternals Greater Philadelphia Area Seat Report T-12 and Counting

	Sellouts	Showings	Seats Sold	Total Seats	Perct Sold
TOTALS	0	59	1734	11921	14.55%

 

Total Seats Sold Today: 86

 

Comp

0.857x of Black Widow T-12 (11.31M)

1.773x of Shang-Chi T-12 (15.6M)

[keysersoze123]

33 minutes ago, Menor said:

Dune in my last run was at 133758/565547, $1556261, based on yesterday should finish at 1.7ish million. Yesterday final was 1.5 million. With the MTC2 ratio increasing on Sat, thinking 10% bump. 

Dune Sat MTC1 - 220468/785931 3368538.52 4381 shows

 

Its almost 10% up and Saturday MTC ratios tend to go down. Thinking 14m Saturday. 

[Felandria]

On 10/20/2021 at 10:03 AM, WrathOfHan said:

I'm noticing it at a lot of other AMCs. The 20plex I track only has it on two screens aside from Dolby and IMAX, one of the largest and one average sized. 3/4 of the largest standard auditoriums are occupied by Halloween Kills

 

And it makes sense that HK got moved into dine-in screens at Disney Springs. They'll always try to prioritize those screens as they fill up a lot quicker than standard shows for the resort's demographics. Food sales will outweigh any additional capacity standard screens would provide for something like HK's second weekend

I can’t imagine eating while watching that movie.

[keysersoze123]

On 6/26/2021 at 1:09 PM, keysersoze123 said:

Black Widow(T-12)

MTC1 - 66333/462524 994450.00 2395 shows. 

 

On 6/26/2021 at 8:43 PM, keysersoze123 said:

BW Friday PS MTC1 - 46290/775727 639239.00 3863 shows.

 

On 6/26/2021 at 9:39 PM, keysersoze123 said:

BW Saturday PS - 30288/818865 374629.00 4061 shows. 

Eternal MTC1

Previews (T-12) - 64347/366992 1126631.01 1865 shows

Friday (T-13) - 44024/724131 777094.70 3584 shows

Saturday(T-14) - 35188/765507 573656.78 3809 shows

 

1st of all ignore $ gross for BW. There was a bug where my scrapper would return 0 when ticket price was like 8.09 or something like that. So I have 100's of shows with Zero gross despite having many tickets sold. That said Eternals does have some ticket price advantage and it has hung close to BW for previews/friday(BW previews was middle of the day) while being comfortably ahead on saturday. This week with reactions did play well for Eternals and let us see how next week goes with reviews. 

 

FYI BW a week later data(again in the morning time. It had another super strong week for sure.

 

Quote

BW

Previews(T-5) - 97755/564418 1452914.00 3095 shows

Friday(T-6) - 78706/802354 1061328.00 4020 shows

Saturday(T-7) - 49106/841677 596441.00 4201 shows

 

[ThomasNicole]

With $ 14M i think 40M OW is locked, it have no reason to drop over 40% on sunday after performing normal on saturday.

[Porthos]

On 10/22/2021 at 11:32 PM, Porthos said:

 

Eternals Greater Sacramento Area Premiere Night Seat Report: T-13 Days and Counting

 

	Sellouts	Showings	Seats left	Total Seats	Seats Sold	Perct Sold
TOTALS	0	96	13455	15541	2086	13.42%

 

Total Seats Sold Today

87

 

T-13 Unadjusted Comp

	%		Sold T-13	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
SC	196.05		97	1064		0/101	15938/17002	6.26%		17.25m

PRE-SALE NOTE: Eternals' tickets have been on sale for seven more days than Shang-Chi' tickets have been on sale.

 

T-13 Adjusted Comp

	%		Sold T-13	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
BW	74.88		77	2564		0/117	16570/19134	13.40%		10.35m
Eternals (adj)	---		81	1920		0/87	12288/14208	13.51%		---

COMP NOTE: The Eternals comp have been adjusted to reflect the return of Ontario theaters to the DOM market (what would be normally be the comp/0.955).

ADJUSTMENT NOTE: DUNE (adj) is the amount of seats sold that does not include the theaters which had unreliable data polluting their seat maps in this point in BW's track.

PRE-SALE NOTE: Black Widow's tickets have been on sale for three more days than Eternals' tickets have been on sale.

 

Regal: 470/4570 [10.28% sold] [+14 tickets]

 

===

 

Social reaction bump looks to be finally winding down. Be interesting to see what the review bump ends up being in a couple of days.

 

Eternals Greater Sacramento Area Premiere Night Seat Report: T-12 Days and Counting

 

	Sellouts	Showings	Seats left	Total Seats	Seats Sold	Perct Sold
TOTALS	0	96	13384	15541	2157	13.88%

 

Total Seats Sold Today

71

 

T-12 Unadjusted Comp

	%		Sold T-12	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
SC	187.73		85	1149		0/101	15853/17002	6.76%		16.52m

PRE-SALE NOTE: Eternals' tickets have been on sale for seven more days than Shang-Chi' tickets have been on sale.

 

T-12 Adjusted Comp

	%		Sold T-12	Total Sold		Sellouts/Shows	Seats Left/Total Seats	Perct Sold		Comp
BW	74.76		94	2658		0/119	16602/19260	13.80%		10.33m
Eternals (adj)	---		67	1987		0/87	12221/14208	13.99%		---

COMP NOTE: The Eternals comp have been adjusted to reflect the return of Ontario theaters to the DOM market (what would be normally be the comp/0.955).

ADJUSTMENT NOTE: DUNE (adj) is the amount of seats sold that does not include the theaters which had unreliable data polluting their seat maps in this point in BW's track.

PRE-SALE NOTE: Black Widow's tickets have been on sale for three more days than Eternals' tickets have been on sale.

 

Regal: 491/4570 [10.74% sold] [+21 tickets]

Edited October 25, 2021 by Porthos

[Porthos]

1 hour ago, Felandria said:

I can’t imagine eating while watching that movie.

 

You'd think that wouldn't you? But the local Studio Movie Grill was just as brisk as it always is for that level of movie, so obvs wasn't a problem for the target audience.

 

(this is on topic as I mentioned theater traffic at a local [dine-in] theater for a movie, which could be used as an anecdotal data point for similar cases in the future )

[Cap]

9 hours ago, Porthos said:

While trying to get a new feature from Fandango to work for me, stumbled upon this:

 

https://www.fandango.com/eternals-fan-event-2021-225963/movie-overview

 

 

Been checking Century Arden off and on before this to see if they had anything and came up empty, but looks like there is some sort of ONFE for Eternals out there.  No idea if it's already on sale and just extremely limited or if it'll go on sale soon-ish.

 

Gonna check into this now and dig a little deeper now that I know there is something out there.

 

EDIT::::
 

Looks like maybe this is only at the El Capitan Theatre?  

 

Lame.

 

Never mind then.

 
According to Bestie, The El cap Fan events are simply their first showing with some bells and whistles. So far they have not done any advance screenings. Trust me. We have been checking.

 

[charlie Jatinder]

Eternals Harkins Quick and Dirty Check T-12 Days

 

Cine 1 & IMAX - 1406 (+27% since T-17 Days)

CA Normal - 326 (+45%)

Cine Capri - 79 (+41%)

CO - 87 (+93%)

Phoenix - 235 (+50%)

 

Total - 2133 (+34%)

 

These theaters had 91% sales of all chains in last check, should be a bit lower, so round about 2400 sold probably. I had set target of 2500 at T-10 days, should be done easily I guess with two days to go. 

Edited October 24, 2021 by charlie Jatinder

[BestPicturePlutoNash]

French Dispatch is selling more tickets than Last Soho here for next weekend 

 

AMC Thursday 

Soho- 7pm DOLBY (33)

Dispatch- 7pm (80)

 

Friday

Soho- 345 DOLBY (5), 7pm DOLBY (14), 730 (0)

Dispatch- 425 (6), 720 (31)

 

Antlers is not worth tracking. Probably Night House levels. None listed on Cinemark (yet? Hopefully)

[BestPicturePlutoNash]

Spencer tickets are on sale for the 5th. It’s going wide 

 

AMC

THURSDAY (4th)

5pm Open-Caption (1), 8 (2)

FRIDAY

2pm Open Caption (0), 5 (0), 8 (0)

 

[riveredge]

59 minutes ago, BestPicturePlutoNash said:

French Dispatch is selling more tickets than Last Soho here for next weekend 

 

AMC Thursday 

Soho- 7pm DOLBY (33)

Dispatch- 7pm (80)

 

Friday

Soho- 345 DOLBY (5), 7pm DOLBY (14), 730 (0)

Dispatch- 425 (6), 720 (31)

 

Antlers is not worth tracking. Probably Night House levels. None listed on Cinemark (yet? Hopefully)

I guess under 5m opening week for Soho then, even lower. 

[BestPicturePlutoNash]

3 minutes ago, riveredge said:

I guess under 5m opening week for Soho then, even lower. 

5-8m maybe? Edgar Wright's only real box office breakout was Baby Driver. This is a horror more suited for A24. Dolby can boost the box office somewhat

[Eric Duncan]

3 hours ago, BestPicturePlutoNash said:

French Dispatch is selling more tickets than Last Soho here for next weekend 

 

[katnisscinnaplex]

On 10/21/2021 at 10:53 AM, katnisscinnaplex said:

 

Day	Movie	Area	Theaters	Shows	Total Seats	Total Sold	New Sales	% Sold
T-6	Last Night in Soho (Wed)	Jacksonville	2	2	395	23	23	5.82%
		Phoenix	1	1	208	2	2	0.96%
	Soho (Wed) Total		3	3	603	25	25	4.15%
T-7	Antlers	Jacksonville	5	9	1,326	1	1	0.08%
		Phoenix	7	14	1,341	6	6	0.45%
		Raleigh	6	7	613	4	4	0.65%
	Antlers Total		18	30	3,280	11	11	0.34%
T-7	Last Night in Soho	Jacksonville	7	13	1,708	12	12	0.70%
		Phoenix	7	12	1,324	20	20	1.51%
		Raleigh	7	8	807	8	8	0.99%
	Last Night in Soho Total		21	33	3,839	40	40	1.04%

*Didn't pull Eternals yesterday - new sales are since Tuesday morning

 

I'm tired of using Old as a comp for everything, but here we go again.

 

Soho Thurs comp

Old - 1.11x (1.67m)

Day	Movie	Area	Theaters	Shows	Total Seats	Total Sold	New Sales*	% Sold
T-3	Last Night in Soho (Wed)	Jacksonville	2	2	395	35	12	8.86%
		Phoenix	1	1	208	2	0	0.96%
	Soho (Wed) Total		3	3	603	37	12	6.14%
T-4	Antlers	Jacksonville	5	9	1,326	5	4	0.38%
		Phoenix	7	14	1,341	24	18	1.79%
		Raleigh	6	7	613	9	5	1.47%
	Antlers Total		18	30	3,280	38	27	1.16%
T-4	Last Night in Soho	Jacksonville	7	13	1,708	19	7	1.11%
		Phoenix	7	12	1,324	22	2	1.66%
		Raleigh	7	8	807	16	8	1.98%
	Last Night in Soho Total		21	33	3,839	57	17	1.48%
T-5	My Hero Academia	Jacksonville	4	23	3,891	316	316	8.12%
		Phoenix	6	11	1,341	301	301	22.45%
		Raleigh	7	23	2,707	275	275	10.16%
	My Hero Academia Total		17	57	7,939	892	892	11.24%

*New sales are since Thursday morning

 

About to walk out the door but wanted to drop some numbers since I ran them.  MHA looks like another big hit - should be VERY pre-sales heavy and, with no previews, that means a big Friday.  Antlers has almost sold as many tickets as Soho's Wed + Thu which is a little surprising.