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AVENGERS Official Wknd Estimates: 191M - Disney

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How did DH2 manage 43M with only midnight shows? That must have needed basically every screen on every multiplex with almost all showings being sold out.

Also had 3 and 6AM shows.

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1. It is more likely that people view a film at 7:00, 8:00, 10:00 and 11:00 than 12:01, 3:00AM, or 6:00AM.

2. If Avengers: Age of Ultron makes more money on opening day than Deathly Hallows Part 2, it's because it was more likely to make more money given Thursday showtimes.

3. Therefore, Deathly Hallows Part 2 previews number will be more impressive than Avengers: Age of Ultron.

I'm sure most of you will attack premise 1 so let me throw in some stipulations: this argument assumes both films make the same amount of money for their 'technical' opening day.

Here's another argument:

1. All of Deathly Hallows Part 2's Opening Day record money was made on Friday.

2. Friday is one day whereas Thursday night and Friday is more than one day.

3. Therefore, Avengers: Age of Ultron will not have made its opening day money in one day, but more than one day. Not a record.

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30 million and you can start a box office party.

Friday and opening record are done easily then.

However it lower, not much to worry as I think it be like IM3 backloaded weekend then.

So no party then
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25-30ish then? Pretty solid nonetheless. Today will be massive, if it didn't pull over 30M last night then it should follow the 10/15/45 morning/matinee/evening pattern during the day today. 95M "OD" on the cards.

Edited by Spizzer - Manav
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As I said this is not the crowd to get massive previews from...

It will seem it will be a back loaded weekend ...

$25-$30m would still be massive previews though.

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Why were people expecting 30m for this?
Iron Man 3 did half of that and made 175m OW.

 

The times of previews being an experience are gone.

No lines, no sell outs, no atmosphere, so why bother going there?

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