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Ralph Breaks the Internet | Rich Moore / Phil Johnston | 21st November, 2018

By CJohn, in Box Office Discussion

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Barnack Global Phenomenon

Barnack

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On 3/1/2018 at 3:20 PM, meriodejaneiro said:

just says the toy-sales for Cars3 were "lackluster", and also that SW merchandise sells decreased for second year in a row. But exposed liked that you cannot get an idea of how  a drop it is ...or it is not. Maybe sells decrease, but the benefit margin is still very lucrative for Disney though.  

Because Frozen was such a monster for long time it is hard to distinguish how much Star wars revenues lost explain Disney drop versus Frozen drop (And you had Cars 3 helping to reverse the drop, Moana also a little bit, making the drop from those 2 looking smaller than it was)

 

Consumer Products & Interactive Media

2016

Licensing, publishing and game: 3,819

Retails: 1,709

Sales: 5,528

Operating income: 1,965

 

2017

Licensing, publishing and game: 3,256

Retails: 1,577

Sales: 4,833

Operating income: 1,744

 

13 drop in sales, 11% drop in profit.

 

Has for the margin, has you can see they are ridiculous, 35% margin type.. with a ridiculous 40-45% ROI

 

 

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AniNate Global Phenomenon

AniNate

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It's a tricky balance to send up the hand that feeds you while still being reverent to it. Trailer was awkwardly paced and only one joke really landed for me.

 

I definitely fear it could fall into the trap of overstuffing itself with episodic metacomic setpieces at the expense of a truly interesting plot. 

 

 

 

Edited by tribefan695
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Jandrew Global Phenomenon

Jandrew

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Hate to be that guy, but that was awful. Yall are tripping over yourselves because of the princesses, but that trailer was a monumental step backwards from the first. The Princesses, the Star Wars, the Amazon, the Snapchat, the Facebook, the Marvel, the Google, it was all too egregious and corporate for me. The movie doesn't look like Ralph wrecking pornhub and clickbait, it looks like a 100 minute long conglomerate advertisement. At this point they'll probably make references to the streaming service, Bob Iger, ESPN, ABC, and Fox. 

 

Yeah the princess bit was witty, "should I call the police?", but still, just looks way too egregious, way too commercial, way too obvious. Seeing Snapchat doesn't make me go "lol hey it's snapchat, har har har." It makes me go "snapchat pissed off all the users so now they're using this movie to advertise and get back relevant." They are using a kids movie to advertise.

 

Emoji Movie tried the same exact thing and yall shat all over it and condemned them. "Sony lol", "this is literally what movies have become", "shame on Sony", "all this product placement". Disney does the same exact thing and yall are acting like this is a baptism. I don't get it. The ending was meta, but that doesn't make it funny.

 

Nothing but one giant commercial ad disguised as a kid's movie. I've worked in marketing and even I think this is bad. Already can't stand the hypocrisy either. Sony does it, it's considered a low point for movies. Disney does it, and does it worse, lmao princesses and star wars and amazon yeahhhhhhhhh boyyyyyyyy can't wait to go to Target Amazon and buy all the merch!

 

How do you go from Zootopia and Moana to this. I don't get it and I don't get the praise. 

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Hades Box Office Gold

Hades

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11 minutes ago, Jandrew said:

Hate to be that guy, but that was awful. Yall are tripping over yourselves because of the princesses, but that trailer was a monumental step backwards from the first. The Princesses, the Star Wars, the Amazon, the Snapchat, the Facebook, the Marvel, the Google, it was all too egregious and corporate for me. The movie doesn't look like Ralph wrecking pornhub and clickbait, it looks like a 100 minute long conglomerate advertisement. At this point they'll probably make references to the streaming service, Bob Iger, ESPN, ABC, and Fox. 

 

Yeah the princess bit was witty, "should I call the police?", but still, just looks way too egregious, way too commercial, way too obvious. Seeing Snapchat doesn't make me go "lol hey it's snapchat, har har har." It makes me go "snapchat pissed off all the users so now they're using this movie to advertise and get back relevant." They are using a kids movie to advertise.

 

Emoji Movie tried the same exact thing and yall shat all over it and condemned them. "Sony lol", "this is literally what movies have become", "shame on Sony", "all this product placement". Disney does the same exact thing and yall are acting like this is a baptism. I don't get it. The ending was meta, but that doesn't make it funny.

 

Nothing but one giant commercial ad disguised as a kid's movie. I've worked in marketing and even I think this is bad. Already can't stand the hypocrisy either. Sony does it, it's considered a low point for movies. Disney does it, and does it worse, lmao princesses and star wars and amazon yeahhhhhhhhh boyyyyyyyy can't wait to go to Target Amazon and buy all the merch!

 

How do you go from Zootopia and Moana to this. I don't get it and I don't get the praise. 

But...but....Disney Princesses...:redcapes:

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SpiderByte Summer Tentpole

SpiderByte

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The "I don't see much story or plot" argument is done out for every kids movie ever. Trailers for animated movies are never narrative based.

 

For submission: the trailer for UP:

https://www.youtube.com/watch?v=ORFWdXl_zJ4

 

 

Note the complete and utter lack of any of the SUPER FUCKING DARK parts of the movie

Edited by SpiderByte
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That One Girl Global Phenomenon

That One Girl

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9 minutes ago, Ryaner90 said:

OTT reactions on this website over a trailer to a kids movie, shocker

 

Or maybe it’s people stating their opinion?

 

I think this looks like shit.  If you disagree, then that’s fine.

Edited by That One Guy
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