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Eric Prime

PAPA NOL∀N'S TENƎꓕ | August 26 internationally. September 2 "in select US cities" | 75% on RT after 228 reviews

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1 hour ago, Hatebox said:

I was kind of hoping Nolan had a new-found love for sub-2 hour movies after Dunkirk. Hope it merits that length.

 

Something like Batman Begins length for an action blockbuster would have been cool. But I'll still happily take this run time over TDKR or Interstellar's run time.

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Definition of optimism. 
 

I’ll probably watch this in Canberra as I’ll be heading down to the ski fields on the 13th of August and at this stage will probably stay at a hotel in Canberra on Thursday night 

 

(Side note:The Dark Knight Trilogy is on this weekend. Batman Begins tonight, TDK Saturday and TDKR on Sunday.)

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In that article, Nolan made special mention of B&B Theatres, a family-owned, Missouri-based chain that had to lay off thousands of employees when its theaters closed. Those employees, Nolan wrote, were among the hardest hit by the pandemic and deserved our consideration.

 

But in a Los Angeles Times article published just last week, B&B Theatres’ executive vice president, Brock Bagby, said that the delay of films like “Tenet” had left 16 of his recently reopened theaters in dire straits. Without brand-new summer movies to show, Bagby had to halt his plan to reopen the rest of his theaters, and the workers who had counted on those jobs were now high and dry.

 

In his attempt to come to the rescue of movie theaters, then, did Nolan give them false hope? And as he dangled the gleamingly expensive “Tenet,” for which he will receive 20 percent of the film’s first-dollar gross, did Nolan encourage theaters to reopen before we were ready to go back?

 

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Yes, Nolan gave theaters false hope and probably exacerbated the problem. However, had Trump led by example and encouraged face mask wearing and advocated for a shut down instead of getting the economy up ASAP, this wouldn't be a problem.

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There was a time when there was enough uncertainty about the virus and the US response to hope for the Jul 17 date. But it should have been kicked to Aug 12 when they announced July 31, and moved to Oct or so at the time they announced Aug 12. The delusional scheduling choices have indeed been net bad for exhibitors, as we’ve seen with many other businesses in the “close, reopen, close, reopen, close...” cycle that’s created when people can’t face facts and try to rush “the economy” without regard for the public health conditions. 

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“We will share a new 2020 release date imminently for Tenet, Christopher Nolan’s wholly original and mind-blowing feature,” said Warner Bros. chairman Toby Emmerich in a statement. “We are not treating Tenet like a traditional global day-and-date release, and our upcoming marketing and distribution plans will reflect that.”

 

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That's the best decision for WB. 

Announce a new date the movie will be first be released in some international markets and then from there keep announcing new dates for every territory is safe for their cinemas to reopen.

 

Global releases are not possible at the moment and we don't know when that would be.

 

This needs to happen for international movie theaters to survive. 

Probably other 2020 releases need to follow the same marketing and distribution approach as well.

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Wait, when they say “unconventional release strategy” do they really mean that they’re going to release the movie in overseas territories first, and that they’ll pick and choose which ones to release it in first, based on which ones are safest? If so, that might not be a bad idea. 

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Everything's probably about to clear out of 2020 and start looking at release dates for next year soon. It's July 20, in a normal world movies to be released in the spring and some for next summer would start their marketing campaigns at this point.

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